WHY do we always make things harder than they have to be.
Take marketing for instance. Marketing is pretty simple when you get right down to it — discover the emotional value in what you sell and present it in a memorable manner that makes you different from the competition. This simple marketing strategy also works for Video marketing — deliver a memorable message highlighting the emotional value of your brand.
For those of you who read our marketing tips, you know by now that we always revert back to simplicity. Don’t over-think, over-design or scream at the search engines to notice you. If you’re doing exactly what it is that you say you do best, they will notice and reward you.
About a month ago I saw a commercial about a Truck that stuck in my head because of its memorable — and simple — delivery. As I watched the truck get down and dirty while it drove across tough terrain and towed its haul, I was intrigued on how the words the commentator was speaking actually showed up on the screen as well. They made sure that if the audible words didn’t sink in — the visual ones would — genius!
Take a look:
The simpler, most basic — and the most MEMORABLE — way is always best. At AJIS.com we always keep our video strategies simple and memorable. That’s all that is needed to boost our SEO efforts which send you straight to the top of the search engines and keep you there.