If not, you certainly should be! Here’s why:
- Blogging helps establish you as the expert in your field. But NOT by posting old, re-hashed articles that have been through the circuit. Instead keep your blogs in your own words, to the point, relevant and timely. The purpose of your blog is to share something of interest to your following.
- It will boost your SEO. Blogging adds more content and the search engines love relevant, fresh content. They especially pay attention to your Blog Title so make sure it is keyword rich and always thought provoking.
- A Blog has the ability to stand on its own 2 feet and act as a ‘hook’ to bring readers to your Website. If they’re interested in what you have to say, chances are they will follow that link to your website when they need you.
- You gain credibility with consistency. If you make it a habit to blog, say, every Monday morning your followers will take note. Not only will they look forward to hearing from you, it will show them you are still passionate about your practice and committed to educating your audience.
Don’t pass on these important opportunities that blogging provides. 10 – 15 minutes of your time can go far for you in the long run.
Check out further details on our lawyer SEO marketing strategies, or feel free to contact us at 602.449.0249.